Why would car companies like Bugatti put prices on their cars for about over 1

[saint]

million dollars? I know these are hand made cars and take about 300 man hours to build these cars by hand. But, c'mon, 1 Million Dollars!! That's enough to buy 2 houses that comes with pool houses. Why, do these car companies put their cars in these price ranges which they know the car is not going to sell a lot despite that multi-millionares of some will buy their cars. But, this is one thing that i do not like about the car industry today.
Their all about money instead of TRUE quality. sastifaction, and enjoyment. Today car manufactures like Buggatti is just selling the name rather than the car itself so people can just say "I got and drive a Buggatti"! And that's it.